Therapy Design
A selection of marketing materials, branding, logo design and website design for mental health therapists.
Services and offerings
I love working with therapists to create their brand, websites, and marketing materials for their businesses and private practices. I support and value the mission of their work. From my experience I have gained a true understanding of their needs and I even know all the acronyms... CBT, ACT, DBT to name a few :)
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​Whether you're just starting out in your private practice, creating a group practice, or just want a refresh let's connect to see how I can support you.​
Brand Design
Logo Creation
Website Design
Website Audit
Website Redesign​
Let's make your practice stand out!
Flyer, Brochure Design
Business Card Design
Social Media
Slide Presentation Decks
and more!
Emily Wharton
Emily Wharton is a therapist in the Bay Area and I worked with her to create her unique brand and website for her private practice.
Discovery, Message and Voice
The first step was to understand who she is as a therapist, what her practice represents, her clientele. I learned about her modalities, trainings, and education as well.
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This helped shaped the vision for her brand. She filled out a questionnaire for me as well answering simple questions of colors that she doesn't like or overall feel of designs that she is drawn to. From here the message and voice was formed.
Mood and Color
From these key words and learning more about Emily and her practice I created several mood boards and color palettes to present to her. We landed on a warm pallet with soft features and clean lines.
Typography
I wanted to bring in a couple of fonts that were both friendly, approachable and easy to read. I also wanted one font to be a bit more unique to stand out in branding and social media posts.
Logo
I wanted to create an abstract logo for Emily that represented the shared space created by her and her client. Relaying the message that her type of a therapeutic approach is a joint effort and they are in this together. I created a logo mark and a full logo with her name.
Site Examples
I brought this all together in her website by infusing soft shapes with line work.
Mindfulsf
mindfulSF needed a brochure to highlight all their offerings. I worked with them to develop hierarchy, organize information, and create a final design for print.
Phillip Cha
I worked with Philip to create a full brandguide, logo and website.
Logo
Phillip loves photography and the notion of therapy taking a snapshot into their clients world. Having a photograph to slow down and freeze a feeling or an emotion to take a closer look at. This logo was inspired by the shutter on a camera.
Site Example
Keeping the site clean and fresh I used an off-white background and interlaced photography to break up text.
Juno
Juno is a couples therapy mobile application intended to help people in romantic relationships communicate more mindfully with one another. The branding reflects the calm nature of mindfulness with a link of connection.
